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Despite the fact that in the past it used to be believed to be something rather chosen by rich people, nowadays almost everyone is able to afford the least expensive tickets guaranteed by such carriers like Ryanair or WizzAir. A variety of people in this case cannot understand how is that possible that flying with an airplane is substantially cheaper than travelling with a car, being also much quicker than the second method.
However, in such case we should rather not forget that this is an element of really smart marketing strategy developed by these enterprises. It is connected with the fact that thanks to cheaper tickets a lot of clients finally decide to try airplanes. In majority of cases they are so convinced to this source of transport that in the future they prefer to spend more money on regular tickets.
Another crucial solution in terms of tourism for people, who would like to organize everything on their own is related to different bus lines, for example to Central Asia tours – (Kalpak Travel). It is proved by the fact that more and more companies tend to provide high-class services in this area in diverse countries. They generally begin with a quite similar strategy to one mentioned concerning airplane carriers – they start with cheap tickets and later after acquiring very high market share they begin to impose their conditions on customers.